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Before you hire

Guides to a website that brings in customers

What to know before you pay for a website: real prices, what it needs, and how people find you. Written by the people who code them.

  1. 01Do you have to pay monthly for a website?Short answer: almost always, yes. Some part of a website is billed every month or every year, whoever builds it. Here is what those recurring costs are, what each option really costs over five years, and how to avoid getting locked in. · 7 min read
  2. 02Does ChatGPT use your Google Business Profile?Customers now ask ChatGPT for "a good dentist near me" or "an emergency plumber in Coral Springs." Here is what is confirmed about where those answers come from, what is just repeated by marketers, and what a local business should do about it. · 6 min read